Unless you took more than a few Marketing courses in college,
or worked in a successful Advertising Agency and “learned the ropes”, chances are that you may not even know about the different structures of a particular ad!
Mike is going to spend the next 3:48 teaching you the ones you
NEED to know so that you will be able to crush your competition with ad campaigns that utilize effective and proven techniques.
You don’t need a business degree to create great ads, only a little bit of “inside knowledge”.